I received this product complimentary from Influenster for review purposes. All opinions are my own and are truly what I think.
•The color of this mascara is amazing. It's the deepest black I've seen in any rimmel mascara that I've tried this far.
• The volume this mascara gives is incredible, it really does thicken up your lashed with just a couple of coats!
• Packaging! The packaging is so cute, I love to pop it inside my makeup bag!
• The shape of this brush is so helpful, the brush is big and is concave towards the middle with helps achieve a thicker fuller lash towards the inner and putter lashed causing a wide-eyed effect!
• The formula is too wet for my liking, it causes the mascara to be heavy and starts to make my lashes drop the curl I achieved with an eyelash curler.
• It states that it's not clumpy but I find that if you put on a coat and don't let it completely dry (which takes forever because it's so wet) it will clump up!
• Towards the end of the day it becomes flaky! I'll start to see little chips of the mascara under my eye & it just makes it look like I have bad under eye circles.
Overall this rimmel product is not my favorite but it does work. I don't think I would repurchase this unless it became available in a waterproof formula. If you have lashes that are naturally curly, this product might work for you and you can't beat trying it at least once because it extremely affordable.